Endurance Coaching
Ultra running asks more of you than miles on a training plan — it demands grit, strategy, patience, and a deep understanding of how to move through discomfort with purpose. Endurance coaching helps athletes bridge that gap. With structured guidance, tailored workouts, smart recovery, and mental conditioning built for the long haul, runners can take on 50Ks, 100Ks, and beyond with confidence. It’s about showing up prepared, steady, and capable of pushing past what you thought was possible. Let’s build the engine that carries you through the mountains, through the night, and all the way to the finish line.
Michael J. McKnight
— known widely as The Low Carb Runner
Mike is a celebrated endurance athlete and coach whose presence in the ultra running world has reshaped what many believe is possible. After overcoming a devastating back injury in his early twenties, Michael rebuilt not just his strength but his entire approach to performance, ultimately becoming known for his fat-adapted, low-carb fueling strategy and his remarkable resilience over extreme distances.
A fixture in the ultra community, Michael has racked up wins and course records at some of the sport’s most demanding events, including the 100-mile distance and multi-day challenges that test the limits of human grit. Beyond racing, he’s deeply committed to lifting others through the sport — speaking, sharing openly about his journey, and building a community centered on sustainable, healthy, high-performance running.
As an Endurance Coach, Michael blends evidence-backed training methods with real-world ultra experience, guiding athletes of all backgrounds toward smarter, stronger, more balanced running. His coaching philosophy focuses on metabolic efficiency, injury prevention, and developing the mental toughness that long-distance racing demands. Athletes trust him not just for the results he delivers, but for his grounded, compassionate approach and his belief that every runner can rewrite their own story.
Find him at The Low Carb Runner and on social as @mikejmcknight, where he continues to inspire, educate, and champion the ultra running community.
Ben Light
Adventure Your Potential
Ben Light is the mind and momentum behind Adventure Your Potential, where he’s spent years helping athletes push past perceived limits and step into their strongest, truest selves. A respected presence in the ultrarunning community, Ben is known for showing up with grit, heart, and a contagious belief that ordinary people can do extraordinary things.
With thousands of miles across some of the toughest terrain on the planet, Ben has raced—and often thrived—in iconic events like the Triple Crown of 200s, the winter Spine Race, and countless mountain ultras that demand equal parts strength, strategy, and stubborn joy. His career has made him a trusted voice in the sport, not just for his accomplishments, but for the way he lifts others with him.
As an Endurance Coach, Ben blends experience, empathy, and data-driven training to help runners build resilience, confidence, and long-term success. Ben integrates Olympic lifting, functional strength, and sport-specific movements with endurance running. Every program is fully customized to the individual, accounting for current capacity, sport demands, schedule, and long-term goals. His programs are unlike any other coaching in the industry. Athletes look to him not only for race preparation, but for the mindset work that carries them through the darkest miles—on and off the trail. Through his coaching, speaking, and the stories he shares at @adventure.your.potential, Ben champions the belief that your biggest breakthroughs happen just past the point where you wanted to quit.
Whether he’s pacing a runner through their first ultra, tackling a new multi-day challenge, or inspiring a community of adventure-seekers, Ben Light embodies exactly what he teaches: your potential isn’t found by playing small—it’s discovered by leaning into the adventure.